Best Western Plus Main Street Inn
Ownership has elected to market this stabilized hospitality investment, allowing a new owner to capitalize on both current cash flow and substantial regional economic expansion.
Best Western Plus Main Street Inn For Sale in Brawley, California – $8.9 Million
Business Name
Best Western Plus Main Street Inn
Industry
Website
Address
Country: United States
Address Line 1: 1562 E. Main Street
Address Line 2:
City: Brawley
State: California
ZIP Code: 92227
Years in Business
Not Publicly Disclosed
Business For Sale
Sales Price
$8,900,000
Describe Your Business
The Best Western Plus Main Street Inn is a 66-room upper midscale hotel strategically located in Brawley, California, serving the rapidly expanding Imperial Valley economy. Operating under the globally recognized Best Western Plus brand, the property provides investors with an established hospitality asset producing immediate cash flow while benefiting from several of California's largest economic development initiatives.
The hotel is professionally managed by a third-party operator and generated approximately $2.09 million in operating revenue during FY2025 while producing approximately $855,511 in normalized Net Operating Income (NOI). Current operating performance includes approximately 69.4% occupancy, an Average Daily Rate (ADR) of $130, and Revenue Per Available Room (RevPAR) of $90, representing an approximately 9.6% capitalization rate at the asking price.
Demand is supported by a highly diversified economic base including:
California's emerging Lithium Valley
Salton Sea geothermal development
Controlled Thermal Resources' Hell's Kitchen Project
BHE Renewables geothermal operations
Imperial Valley agriculture
One World Beef processing facility
Naval Air Facility El Centro
Defense contractors
Government travel
Cross-border commerce
Regional healthcare
Annual tourism events
As the only Best Western Plus hotel in the immediate market, the property enjoys strong brand recognition, customer loyalty through Best Western Rewards, and limited direct competition.
For investors searching for hotels for sale in California, hotel investment opportunities, cash-flowing hotels, commercial real estate investments, or hospitality businesses for sale, this offering represents a high-yield investment with multiple long-term growth catalysts.
Why Are You Selling?
Ownership has elected to market this stabilized hospitality investment, allowing a new owner to capitalize on both current cash flow and substantial regional economic expansion.
The property's investment thesis is supported by several long-term demand drivers, including the multi-billion-dollar Lithium Valley initiative centered around the Salton Sea Geothermal Field, continued geothermal energy development, Imperial County's $2.7 billion agricultural economy, expanding logistics operations, military travel associated with Naval Air Facility El Centro, and recurring tourism generated by the nationally recognized Brawley Cattle Call Rodeo.
Historical STR performance demonstrates strong market share, indicating meaningful opportunities to increase occupancy while maintaining current ADR levels. Future ownership may further improve profitability through:
Revenue management optimization
Expanded negotiated corporate accounts
Government lodging contracts
Agricultural industry partnerships
Lithium and geothermal workforce lodging
Operational efficiencies
Enhanced digital marketing
Increased direct bookings
Expense management
Qualified buyers utilizing commercial hotel acquisition financing, hospitality bridge loans, CMBS financing, institutional capital, hospitality private equity, family office investment, REIT financing, or conventional commercial lending are encouraged to inquire.
How Will the Funds be Used?
As this is a hospitality acquisition opportunity, buyer financing may be utilized for:
Commercial hotel acquisition financing
Hospitality bridge financing
Commercial mortgage financing
CMBS financing
Property Improvement Plan (PIP)
Guest room modernization
Technology upgrades
Revenue management software
AI-powered hotel pricing optimization
Digital marketing
Working capital
Energy efficiency improvements
FF&E replacement
Hospitality portfolio expansion
Commercial refinancing
Following acquisition, ownership may increase occupancy, ADR, RevPAR, EBITDA, and long-term asset value while benefiting from continued industrial investment throughout Imperial County and California's rapidly expanding lithium production sector.
Annual Revenue
$1M–$5M (Approximately $2.09 million FY2025 operating revenue)
Timeline
Immediately
Primary Contact
First Name: Amit
Last Name: Sharma
Email: amit@shadvisors.com
Phone: (714) 709-3909
Secondary Contact
First Name: Majid
Last Name: Radaei
Email: majid@radcre.com
Phone: (818) 334-2111
Link
Notes
This opportunity is being marketed jointly by Signature Hospitality Advisors and RAD Commercial Realty. Qualified investors may obtain operating statements, STR reports, franchise information, financial documentation, and additional due diligence materials after executing a Non-Disclosure Agreement (NDA).
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